Who Is the Owner of Kick? Founders, Parent Company & Ownership Explained
- Evelyn Carter
- 1 day ago
- 6 min read
The owner of Kick is not a single person. Kick.com is co-owned by Eddie Craven and Bijan Tehrani, two Australian entrepreneurs operating through their parent company, Easygo.
No public shareholders. No outside investors on record. Just two founders who built a gambling empire and then used it to take on the live-streaming industry.
What Is Kick.com?
Kick is a live-streaming platform. That's the simple version. The slightly more complete version is that it was built as a direct challenge to Twitch not by a media company, not by a tech giant, but by two online casino operators who saw a gap and moved quickly to fill it.
The platform launched in BETA in late 2022. Since then it has grown into a recognisable name in the streaming world, attracting established creators and signing partnerships with organisations far outside the gaming space.
What separates Kick from its competitors, at least on paper, is the revenue model. Streamers keep 95% of their subscription income. On Twitch, the standard split for most creators is closer to 50%.
Who Is the Owner of Kick.com?
Two people own Kick. The structure is straightforward, even if it's frequently misunderstood online.
Kick is privately held under Easygo. There are no public shareholders, no disclosed ownership percentages, and no confirmed external investors.
What is publicly known is that both Craven and Tehrani are the founding owners and that Easygo, not Kick itself, is the formal legal entity behind the platform.
Eddie Craven
Eddie Craven is an Australian entrepreneur and the more publicly visible of the two founders. He co-built Stake.com alongside Tehrani into one of the most talked-about crypto gambling platforms in the world. By the time Kick launched, Stake was already generating billions in gross revenue annually.
For those tracking the latest in tech from aliensync and broader digital platform developments, his trajectory from gambling operator to streaming platform owner is one of the more unusual founder stories in recent years. According to Forbes, his net worth stands at $2.8 billion as of 2025, with his wealth sourced primarily from Stake.com rather than Kick specifically.
Bijan Tehrani
Bijan Tehrani is the co-founder who tends to operate with a lower public profile. That's not unusual in co-founder dynamics one person often becomes the external face while the other focuses inward.
But his role in building both Stake.com and Kick is equal in founding terms.Tehrani and Craven first met online as teenagers, playing the video game Runescape. That detail comes up often when their story is told, and for good reason it grounds what could otherwise sound like a polished origin story in something more human.
Two kids who met in a game, eventually building a multi-billion dollar business together.The founders took that concept and built a real-money platform around it. The Runescape connection is not incidental. It's fundamental to how the whole thing started.
Easygo — The Parent Company
Easygo is the Australian-registered company that formally owns and operates Kick.com. It also owns and operates Stake.com. Both sit under the same corporate umbrella, funded by the same revenue base.
This is what most articles covering the owner of Kick leave out or gloss over. Kick didn't launch as an independent startup. It launched as a strategic extension of an already profitable business.
What is confirmed is that Craven and Tehrani are the co-founders of Easygo and by extension, the owners of everything that sits under it, including Kick.
What Is the Connection Between Kick and Stake.com?
This is the part of the story that most people searching for the owner of Kick actually need to understand because without it, Kick's existence doesn't fully make sense. Stake.com is a crypto-backed online gambling platform.
It operates in a legal grey area in many parts of the world and is outright unavailable in the United States, United Kingdom, and much of Europe due to gambling regulations. Despite those restrictions, as reported by Wikipedia, Stake's gross revenue reached $4.7 billion in 2024 a number that reflects just how large the unregulated or differently-regulated international market for online gambling is.
What's worth noting is that Kick has since moved well beyond gambling content. Partnerships with the UFC and Formula 1, a deal with chess grandmaster Hikaru Nakamura, and a growing range of non-gambling streamers suggest the founders are building something with longer-term ambitions than simply replacing a lost advertising channel.
Whether Kick is genuinely independent in its editorial and content direction or still closely tied to Stake's promotional interests is something the platform has had to work to clarify. In practice, platforms that launch with a specific commercial motivation often spend years earning credibility beyond that original context.
What Role Did Trainwreckstv Play?
Trainwreckstv is a streamer who built a significant following on Twitch, largely through gambling content. He was one of the most prominent creators associated with Stake.com's early marketing push and he was involved with Kick from the very beginning.But involvement is not ownership.
No public record confirms that Trainwreckstv holds an equity stake in Kick or Easygo. He has not been named as a co-founder in any official capacity. His role appears to have been that of a senior advisor and collaborator, someone whose perspective shaped the product, particularly around what streamers actually need from a platform.
How Is Kick Structured as a Business?
Kick operates as a privately held platform under Easygo. There are no publicly traded shares, no confirmed valuation, and no disclosed external funding rounds. In the absence of that information, what can be assessed is the business model itself.
Revenue streams that are publicly known or generally understood:
Subscription revenue — Kick takes a 5% cut of streamer subscription income. Streamers retain the remaining 95%.
The Kick Creator Incentive Program (KCIP) — a monetary reward system for creators based on organic engagement and interaction metrics.
Platform partnerships — commercial deals with organisations like the UFC, Formula 1, and individual personalities like Hikaru Nakamura.
Advertising — standard platform advertising revenue, though the specifics are not publicly detailed.
Multistreaming — Kick allows creators to stream on multiple platforms simultaneously, which is a feature designed to reduce the friction of switching platforms rather than a direct revenue source.
Teams operating in this space commonly note that creator-first platforms often run at a loss during early growth phases, prioritising audience scale over margin. Those analysing the wider picture at www aeonscope net and similar platforms tracking digital business models have drawn comparisons to early-stage streaming competitors that followed the same playbook.
The degree to which Kick still relies on Stake.com's revenue to cover operating costs is not publicly known. That's not speculation, it's simply an acknowledged gap in what's been confirmed.
Also Read: Bombas Net Worth
How Did Kick Grow So Quickly?
The Kick streaming platform didn't grow by accident. Several deliberate decisions accelerated its rise.
First, the revenue split. Offering creators 95% of subscription income was a clear and credible signal that the platform was serious about attracting talent. It wasn't a vague promise it was a structural commitment built into the platform from launch.
Second, signing recognisable names. xQc, Adin Ross, and others made the move to Kick in its early period. These weren't small decisions for those creators, and they gave Kick immediate visibility within the streaming community. When a streamer with millions of followers switches platforms, their audience notices.
Third, the partnerships. Deals with the UFC and Formula 1 were notable because they signalled something beyond the gambling-adjacent origins of the platform. They suggested Kick was positioning itself as a mainstream entertainment destination, not a niche alternative.
Fourth, the timing. Launching when the streaming community was actively frustrated with Twitch's policies on revenue, on bans, on creator support meant there was a real audience for what Kick was offering. The platform didn't just fill a gap. It arrived at the exact moment the gap was most visible.
Conclusion
Kick is owned by Eddie Craven and Bijan Tehrani through Easygo the same company behind Stake.com. Trainwreckstv contributed early but holds no confirmed ownership.
The platform is privately held, and detailed financials remain undisclosed. Its growth reflects deliberate strategy, not accident.
Frequently Asked Questions
Is Kick.com owned by Amazon?
No. Amazon owns Twitch, which is a separate company entirely. Kick.com is owned by Eddie Craven and Bijan Tehrani through Easygo, an Australian company. The two platforms compete but share no ownership connection.
Does Trainwreckstv own Kick?
No confirmed ownership stake has been attributed to Trainwreckstv. He was an early collaborator and advisor, acknowledged publicly by co-founder Eddie Craven, but he is not identified as a co-founder or equity holder in any public record.
Yes. Both Kick and Stake.com are owned and operated under Easygo, the same Australian parent company. Kick was launched after Twitch banned Stake gambling content from its platform in 2022.
Who founded Kick.com and when?
Kick.com was founded by Eddie Craven and Bijan Tehrani. It launched in BETA in late 2022. The platform has grown steadily since, primarily by offering creators a 95/5 revenue split on subscriptions.
Where is Kick.com based?
Kick.com operates under Easygo, an Australian-registered company. Both founders, Eddie Craven and Bijan Tehrani, are based in Melbourne, Australia.
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