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10 Top Startups in the Netherlands to Watch Out For 2023

If you're looking for a great startup ecosystem to invest in, the Netherlands is a place you should definitely consider. With a thriving tech scene and opportunities for growth, there are plenty of exciting startups in this European country. Here are 10 of the best Dutch startups to watch in 2023.

Top Startups in the Netherlands

1. MessageBird

  • Founded year: 2011

  • Founders: Adriaan Mol, Bob Violier, Robert Vis

MessageBird  Netherlands

MessageBird is a cloud communications platform that helps businesses to stay connected with their customers across the globe. Headquartered in Amsterdam, MessageBird operates across 10 hubs and serves over 25,000 customers. MessageBird's platform enables businesses to send and receive SMS, voice, chat, and email messages on a single platform. MessageBird also offers a suite of tools to help businesses manage their customer communications, including a contact management tool, a dashboard to track metrics, and APIs to integrate MessageBird into other business applications. MessageBird's reach extends to over 7 billion devices, making it one of the largest communications platforms in the world. MessageBird's mission is to make it easy for businesses to communicate with their customers, no matter where they are in the world.

2. Picnic

  • Founded year: 2015

  • Founders: Daniel Gebler, Frederik Nieuwenhuys, Joris Beckers, Michiel Muller

Picnic Netherlands

The Picnic home delivery system is designed to make life easier for busy consumers. It started in Amersfoort with four delivery cars, and it now operates in more than 120 Dutch cities. Picnic delivers a wide range of fast-moving consumer goods, from food and drink to household products. The Picnic app makes it easy to order what you need, and the Picnic cars are specially designed to be low-emission and eco-friendly. Picnic is making a big impact on the way people shop, and it's changing the way we think about convenience.

3. TestGorilla

  • Founded year: 2019

  • Founders: Otto Verhage, Wouter Durville

TestGorilla Netherlands

TestGorilla is a management software company that offers pre-employment screening tests and assessments for recruiters and HR managers. TestGorilla is headquartered in Amsterdam, Netherlands. TestGorilla's mission is to help companies hire the best talent by providing the most comprehensive and accurate pre-employment screening tests and assessments. TestGorilla's tests and assessments are based on the latest scientific research and are constantly updated to ensure that they are always accurate and up-to-date. TestGorilla is constantly innovating and expanding its product offerings to meet the ever-changing needs of its customers. TestGorilla is a trusted partner for companies of all sizes who want to hire the best talent.

4. Silverflow

  • Founded year: 2019

  • Founders: Anne Willem De Vries, Paul Buying, Robert Kraal

SilverFlow Netherlands

Silverflow is a cloud-based processing platform that provides a state-of-the-art upgrade for payment providers. Silverflow offers a suite of features that allow payment providers to streamline their operations, Silverflow's technology is designed to process payments faster and more securely than traditional methods, and its platform provides a number of features that are essential for modern businesses. As the world of payments continues to evolve, Silverflow is poised to provide the latest and greatest solutions for its clients.

5. Convious

  • Founded year: 2017

  • Founders: Camiel Kraan, Kevin Westermeijer

Convious Netherlands

Convious is a platform built exclusively for the leisure industry. It connects visitors, employees and operations on a reliable, easy-to-use cloud platform so operators can stay one step ahead in a rapidly evolving experience economy. Convious provides a unique solution that helps operators manage their business more effectively and efficiently, while providing a better experience for visitors.

6. Youseum

  • Founded year: 2019

  • Founders: Koen Derks

Youseum Netherlands

Youseum is an immersive Instagram-themed museum in Amsterdam that offers visitors the opportunity to take photos for social media. Youseum is an offline social media experience provider that enables guests to take photos for social media in a variety of settings, including slides, swings, optical illusions and an obligatory ball pit. Youseum's services aim to provide a unique and fun experience for guests, while also giving them the opportunity to take advantage of the booming social media market.

7. Payaut

  • Founded year: 2019

  • Founders: Ernst Van Niekerk

Payaut Netherlands

Payaut is a payment solution for online platforms and marketplaces that helps them to accept and collect payments via any PSP of choice. Payaut makes it easy for online platforms and marketplaces to get started with accepting payments, and it offers a wide range of features to help them manage their payments. With Payaut, online platforms and marketplaces can easily accept and collect payments from their customers.

8. GO Sharing

  • Founded year: 2019

  • Founders: Doeke Boersma, Donny van den Oever, Raymon Pouwels

Go Sharing Netherlands

GO Sharing is an electric mobility startup that is making e-scooters discoverable via a mobile app. GO Sharing wants to make 100% electric shared transport accessible for everyone from door to door.

9. Dayrize

  • Founded year: 2020

  • Founders: Austin Simms, Bart Nollen, Eva Gladek, Vincent Hoogduijn

Dayrize Netherlands

Dayrize is a marketplace with a global mission for sustainability. Dayrize connects people with producers of environmentally friendly, socially responsible and fair trade products from around the world. Dayrize offers a convenient way for people to find and purchase the products they need, whilst also looking after the planet that we live on.

10. Lepaya

  • Founded year: 2018

  • Founders: Peter Kuperus, René Janssen

Lepaya Netherlands

Lepaya is a leading provider of Power Skills training. They work with employers to train employees with the right skills at the right time and in the right way, so that they can make the most out of their professional and personal lives. Lepaya has a team of experts who are passionate about helping people reach their potential. They offer a variety of Power Skills courses that are designed to help individuals learn the skills they need to succeed in today's workforce.


Is the Netherlands good for startups?

The Netherlands is good for startups because of its thriving economy, low taxes, and pro-business regulations. The Netherlands has a strong startup ecosystem with a number of incubators, accelerators, and venture capitalists. Additionally, the Netherlands has a large talent pool with highly educated workers. The Netherlands also ranks highly in the ease of doing business rankings. The Netherlands is a good place to start a business because it is easy to set up a company and there is a low cost of living. Additionally, the Netherlands offers a number of tax breaks and incentives for businesses.

How many startups are in the Netherlands?

The Netherlands is home to more than 4000 startups, according to reports. That number has been growing steadily in recent years, as the country has become increasingly attractive to entrepreneurs and investors. The Netherlands has a well-educated workforce, a favorable tax regime, and a strong culture of innovation. These factors have helped to make the Netherlands one of the most attractive destinations for startups in Europe. In addition, the Netherlands has a strong infrastructure and an excellent transportation network. These advantages have helped to position the Netherlands as a leading startup hub.

Is the Netherlands a tech hub?

The Netherlands has a long history of invention and innovation, from the windmill to the microscope. In recent years, the Netherlands has also become known as a hub for technology and digital start-ups. Home to a large number of tech companies and startups, the Netherlands is quickly becoming a leading force in the European tech scene. The Netherlands is also home to a number of world-renowned research institutes, such as the Delft University of Technology, which is ranked among the best in the world for engineering and computer science. With its strong tradition of innovation and its growing reputation as a center for tech and digital startups, the Netherlands is well on its way to becoming a major player in the global tech industry.

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